Marketing Philosophies: 6 Basic Marketing Concepts with Examples

Marketing Philosophies

Since the era of modern-day arrival, companies have been forced to apply different management and marketing practices to beat the competition and earn profits. Do you think sticking to one marketing concept/philosophy gives better results? Due to competition choosing the right marketing concepts or philosophies has been a challenging task for marketers today. Here, I … Read more

Challenges and Opportunities of Organizational Behavior

challenges and opportunities of organizational behavior

Challenges and Opportunities of Organizational Behavior Organizational behavior can be understood as the study of people’s behavior in the organizational environment. Organizational behavior aims to explore and explain why people behave the way they do in the workplace and how these behaviors impact the overall effectiveness and success of the organization. In today’s workplaces, managers … Read more

Levels of Organizational Behavior (Scope of OB)

Levels of organizational behavior

Levels of Organizational Behavior Organizational behavior deals with the study of human behavior within the organizational setting. It focuses on understanding and explaining human behavior in the workplace and its impact on organizational effectiveness. Organizational behavior explores how people behave at work and how their actions affect the organization’s success. It is a study that … Read more

Features of Organizational Behavior

Features of Organizational Behavior

What are the features of organizational behavior? Organizational behavior is the study of individuals’ thoughts, emotions, and actions within an organization and its surrounding environment. Organizational behavior is a comprehensive field that explores the thoughts, emotions, and actions of individuals and groups about an organization. By understanding these dynamics, organizations can enhance employee well-being, promote … Read more

What is Management? Definition, Features, Functions, Principles, Importance, & Challenges

Management

Daily one or many organizations are being established. They operate for a few years successfully but most are failing. In most cases, their failure is the result of the mismanagement of resources they have or inefficient management practices. Here, I will explain everything about management, what is it, what are its principles, levels, functions, and … Read more

10 Importance of Organizational Behavior (OB) – Explained

importance of organizational behavior

Importance of Organizational Behavior First of all Organizational Behavior is the study of human behavior in the organizational environment. Organizational behavior understands human attitudes, characteristics, nature, and performance within an organizational setting. Organizational behavior studies how people can be encouraged to behave in ways that will improve their performance and relation in order to achieve … Read more

What is a Product? Definition, Characteristics, Types, Levels, and Importance

Product

What is a Product? A product is any item that can be offered to people and has the ability to satisfy consumers’ needs and wants. It can be in tangible form as well as intangible form. Simply, a product means what we use or consume to satisfy our needs and wants. That can be food, … Read more