What is Two Factor Theory? Definition, Factors, and Pros/Cons

Two Factor Theory

What is Two Factor Theory? Psychologist Frederick Herzberg extended the work of Maslow and proposed a new motivation theory, popularly known as the Motivation Hygiene theory, two-factor theory, or Herzberg’s motivation theory. He conducted a widely reported motivational study to enquire about the factors that influence the satisfaction and dissatisfaction of employees on the job. … Read more

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